All use cases

Custom Shopify Storefront

Design a shop around your products while Shopify handles stock, orders and checkout.

Everyday objectsConcept storefront
Stoneware · Chalk

Everyday collection

The everyday cup.

A comfortable handle. A quiet glaze. Made for your morning ritual.

$32 SGD · example price

Select a finish to see the product change, then try the bag.
Illustrative example · no live data

A practical result, not a demonstration.

You may recognise the pattern.

  • The current theme makes the brand look interchangeable.
  • Editorial storytelling and shopping feel disconnected.
  • Product discovery is constrained by the template.
  • The team wants a custom experience without rebuilding commerce infrastructure.

What changes

  • A shop that reflects your brand
  • Clear steps from product to checkout
  • Stock and orders managed in Shopify
  • Product stories alongside the items for sale

The practical details.

What’s included, what it connects to and how it works.

From trigger to next action.
  1. Brand and commercial goals are defined
  2. Catalogue and purchase paths are structured
  3. The custom frontend is designed and built
  4. Shopify data and checkout are integrated
  5. Content, analytics and lifecycle tools are connected
An example in practice

A brand's products deserve a page that explains how they are made; the theme allows a gallery and a description. Ceus builds the storefront as a custom frontend — art-directed product pages, editorial content and film in the same buying flow — while Shopify continues to manage products, inventory, orders and checkout.

How far can we take it?

A starting point

Custom collection and product pages, variant selection and cart, connected to Shopify checkout. Test stock changes, empty carts and the content-editing process before launch.

Additional work to consider

Complex catalogue logic, subscriptions, multi-market selling, migration or unusual fulfilment requirements.

What can it connect to?
  • Shopify products, inventory, orders and checkout
  • Website content editing, including Google Docs
  • Product media, film and motion
  • Analytics and marketing tools
  • Customer accounts where required

We’ll check what your existing tools let us access before including a connection in the plan.

Will Shopify still handle checkout and orders?

Yes, in this setup Shopify handles checkout and orders. We agree which system handles each part of the shop before building it.

Can the design be completely custom?

Yes. We can design the product pages, navigation and shopping steps around your brand and catalogue. We check any limits from Shopify or connected apps when planning the work.

Start with the problem.

No brief or technical diagnosis required.

Tell us what's stuck